How to Build a Marketing Strategy from Scratch

How to Build a Marketing Strategy from Scratch (Without Any Employees) As an owner-operator business, it’s common to feel like you don’t have time for marketing. In reality, marketing is one of the most important hats you wear as a self-employed business owner. Marketing builds awareness of your company, generates leads, and convinces prospective customersContinue reading “How to Build a Marketing Strategy from Scratch”

Sales Prospecting Emails That Get Responses

Learn how to create sales prospecting emails that will get read and generate responses from prospects and customers as part of your sales tactics Source: Sales Prospecting Emails That Get Responses – The Digital Sales Institute The role of sales prospecting emails in the sales process gets questioned from time to time. Well, we doContinue reading “Sales Prospecting Emails That Get Responses”

Sales Training for Beginners

Sales training for beginners should focus on the broad range of general selling skills a new salesperson will need to quickly acquire. In today’s digital noisy, content overloaded and highly competitive environment, trying to persuade a customer or prospect to commit to purchasing is becoming increasingly difficult. So, let’s explore what sales training for beginnersContinue reading “Sales Training for Beginners”

Sales Skills for the Digital Era – The Digital Sales Institute

Source: Sales Skills for the Digital Era – The Digital Sales Institute Sales skills for the digital era requires a change in both mindset and skill application. We know that selling is not getting any easier. Hard to reach buyers will only rethink their current position or reset established buying needs, when given some compellingContinue reading “Sales Skills for the Digital Era – The Digital Sales Institute”

Content Marketing for B2B SaaS Companies

Following our Content Marketing & The Marketing Funnel: The Definitive Guide, we are breaking down what that application of this looks like for some of the biggest industries Galactic Fed works with. If you’re in the B2B SaaS industry – this one’s for you. And if you haven’t begun getting serious about your content marketingContinue reading “Content Marketing for B2B SaaS Companies”

How to Sell

How to sell successfully takes training, time and practice. Successful selling should not only lead to higher revenue and levels of sales performance but also in more increased customer loyalty. Selling is not becoming any easier due to the remote buyer, digital influence and access to presales knowledge. The digital era has changed the wayContinue reading “How to Sell”

Sales Interview Questions To Prepare For

Sales interview questions to prepare for starts by researching the main type of sales interview questions you may get asked. Polishing up on interviewing techniques is a great investment. Even if we only use this skill a limited number of times, it is important to remember that we can be better salespeople than interviewees. InterviewsContinue reading “Sales Interview Questions To Prepare For”

A Sales Prospecting Guide

Source: Sales Prospecting Guide – The Digital Sales Institute A sales prospecting guide to help reconfigure your sales efforts to align with the new reality that surrounds us. Attracting and engaging new customers is going to take more effort, planning, strategy, and tactics within the sales process. Sales leaders everywhere will need to take responsibilityContinue reading “A Sales Prospecting Guide”

Sales Discovery Questions 

Source: Sales Discovery Questions – The Digital Sales Institute Sales discovery questions are used to move a sales conversation with our customer or prospect into the “why care” stage. To make the customer care about what we are saying, we need to uncover information, a pain point, or a problem we can solve. Without discoveryContinue reading “Sales Discovery Questions “

Sales Training Aligned to the Buyers Journey 

In a world where it is increasingly difficult to separate out one offering from the next, sales training aligned to the buyers journey can be a key competitive advantage as it will allow you to deliver relevant experiences matched to each step along the process. For you to truly understanding your own buyer’s journey willContinue reading “Sales Training Aligned to the Buyers Journey “