Small business can struggle to strategically use social media marketing to get their message out. In fact at times social media can feel a bit overwhelming. The top 10 social network sites, Twitter, Facebook, LinkedIn, Pinterest, Google+, Tumblr, Instagram, VK, Flickr, Vine and a host of other niche networks generate huge audience participation for aContinue reading “Social Media Marketing Tips for Small Business”
Monthly Archives: March 2016
Social Selling using Data
Business loves the concept of social selling, tapping into the social networks combined with big data to lower the cost per lead and to speed up the sales and marketing process like never before is appealing. The good news for sales and marketing leaders who want to use social selling as a sales tactic isContinue reading “Social Selling using Data”
Inbound Marketing Guide
There is allot of talk around “inbound marketing” and as a guide to what it means to a business. Social media marketing agencies and practitioners seem to have developed a language of their own as digital marketing has become the dominant channel. Terms such as marketing automation, marketing qualified leads, social selling and lead nurturing areContinue reading “Inbound Marketing Guide”
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