A Guide to Sales Prospecting

Sales prospecting whether using cold calling, social selling, emails or referrals is a vital sales tactic especially for new or small businesses.  Prospecting and sales are not the same thing, prospecting is solely focused on searching and engaging with potential customers in order to nurture a relationship. The sales event happens once the prospect has […]

Social Selling Definition

Social Selling Definition Social selling definition is important in sales training as many salespeople and sales leaders are still asking “What is Social Selling and how can I do social selling so it gives me results? Despite all the news and chatter about social selling, many companies and salespeople struggle with a social selling definition that […]

Why Social Selling Training Pays

Whether you like it or not, when buyers are so influenced by social media, social selling training should be part of any sales development plan. Progressive companies now ensure that social selling is now an integral part of their sales process, tapping into the sales intelligence that the social networks provide to both buyer and […]

Learn Social Selling Online

Learn social selling online. If you are stuck for time or prefer to learn at your own pace, then The Digital Sales Institute will help train you to become an expert in social selling.  No doubting that a digital element touches some part of the sales process and sales is constantly trying to keep up […]

What is Social Credibility

Building social credibility via our social media networks allows us to nurture relationships, stay top-of-mind with the purpose of creating “sales time” with buyers at the right time. It is about positioning ourselves to have influence and high levels of perceived value with prospects or potential customers. It is not just about building up our […]

Is Digital Selling The Ultimate Sales Channel?

In a world where generating sales leads is now the biggest challenge facing companies, could digital selling including social selling be the ultimate sales channel for the foreseeable future. In the digitally connected world, to attract buyers attention, a business has to develop trust, this means starting with authentic interactions and engaging on social media. There […]

The Key Elements of Digital Sales Transformation

Digital transformation and digital sales transformation is much spoke about business strategy terms (there is even Kudos within management circles for mentioning them). But what is it and what can it do for a business is less understood. How can a business benefit from digital sales transformation strategy is a question being asked in many […]