Matching sales training to the buyer’s journey is essential when designing not just your sales training courses but also as part of your digital selling strategy.
In a world where generating sales leads is now the biggest challenge facing companies, could digital selling including social selling be the ultimate sales channel for the foreseeable future. In the digitally connected world, to attract buyers attention, a business has to develop trust, this means starting with authentic interactions and engaging on social media. ThereContinue reading “Is Digital Selling The Ultimate Sales Channel?”
Digital transformation and digital sales transformation is much spoke about business strategy terms (there is even Kudos within management circles for mentioning them). But what is it and what can it do for a business is less understood. How can a business benefit from digital sales transformation strategy is a question being asked in manyContinue reading “The Key Elements of Digital Sales Transformation”