Maximizing sales effectiveness and revenue growth is a challenge facing not just sales management but frontline salespeople as well. If sales effectiveness is about the ability of a sales team to successfully convert prospects into customers and achieve sales goals, the question is, how does a company go about boosting sales performance? What are theContinue reading “Tips On Maximizing Sales Effectiveness “
Tag Archives: sales effectiveness
The What and How of Sales Enablement
Sales enablement is linchpin that a business uses to bridge the gap between their sales strategy and how they execute this on social media, the phone or face to face. In a fast moving digital world, common sales challenges (buyer interactions, longer sales cycles, declining win rates, slowing customer acquisition and shrinking deal sizes )Continue reading “The What and How of Sales Enablement”
Sales Effectiveness is better than Sales Productivity
Sales leaders are always trying to balance between sales effectiveness and sales productivity. If a poll was conducted what would a CEO prefer, a productive sales force or an effective sales force? In my experience the most successful sales leaders and people care little about sales productivity. Anyone with even a few years experience inContinue reading “Sales Effectiveness is better than Sales Productivity”
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