This is The Bitter Business report on our SEO Google results in Ireland for the keywords we have targeted for sales and marketing services as of June 2015. Most of the links showing up in search results are just between seven months down to a few months old with more to follow. The SEO search engine results for the keywords below are for Google.ie.
An encouraging observation I would comment on is that some of the results below proves with carefully selected titles and content, within smaller market niches and territories the SERP results can be quicker to materialise. Some of the results I am happy and have even exceeded my expected results while others are still climbing but not as fast as I had projected. Still goes to show that despite my scientific approach to SEO there is still some things I haven’t figured out. However I continue to learn what works and what does not when it comes to trying to get higher rankings for selected keywords. Always happy to share these if you drop me an email.
Keywords Position on Google.ie Link Age
Sales and marketing services No.1 7 months
Sales and marketing company No.11 7 months
Customer acquisition strategy No.7 7 months
Customer targeting No.6 3 months
Social selling No.8 1 month
Social selling tips No.1 1 month
Lead Generation No.20 4 months
Sales Techniques No.6 4 months
Social media marketing plan No.15 2 months
LinkedIn Lead Generation No.6 1 month
Business mentoring No.15 4 months
Business Consultant No.19 3 months
Sales Outsourcing No.6 4 months
These are not all the keywords I have targeted, some like the keyword “sales team selling” show up on 1st page(very small exact keyword searches here) but other more focused and competitive keywords like “social media marketing” (highly competitive) have yet to show up in any meaningful way.
I have noticed a correlation between article lengths and search results with articles over 1000 words doing best. Also long tail keywords with articles written with this keyword in mind can show up on the 1st page of Google results. A keyword like “Social Selling Tips”, this article is only 1 month old but currently occupies the top results for this searched term on Google.ie. Also when it comes to link building (important when promoting your content marketing) I have narrowed it down to about 12 to 14 sites that Google rate, so posting your article on these social media or social linking sites is what will give your articles the boost to climb up the search rankings.
The biggest lesson I have learnt over the past few years (I have got a few sites with multiple keywords to top 2 and 3 results on Google.com –USA) is there is no magic formula when it comes to SEO in Ireland. It is about content; keyword focused content, content marketing (sharing and linking) and plain old fashioned grunt work to ensure your articles are posted to the 12 to 14 social sites I believe Google rate. Update this again in December 2015.